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With 11 years in art direction and production design across experiential marketing, live events, venue development, and location-based entertainment, I've grown from hands-on designer to leading assigned creative direction across 25 annual festivals and counting.  I have also guided creative for brands including Tao, Factory Town, and Bacardi. 

 

Concept to Completion

I set the visual language and aesthetic standard for projects including renderings, area layouts, mood boards, material and color direction, style guides, then direct internal designers and fabrication vendors to execute against it. I'm on-site through construction and installation for many key projects to protect the creative through-line from first sketch to final build.

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I move fluidly between conceptual work (sketches, references, 3D concepting in Sketch Up and the practical realities of production: materials, budget, timeline, and vendor coordination. A vision only matters if it can be executed flawlessly.

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I currently directly manage a crew of 4 designers while providing guidance to production crews assigned to the projects across the country. 

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